“Things are exceptionally fragile as an idea – entirely abstract – but once there is an object between us, it is galvanising.”
Sir Jonathan Ive
Yama Spa B&B is a one of a kind Wine Spa placed in one of the most beautiful pieces of Israel, Zichron Yaakov, with a splendid view to Mediterranean Sea. Right after building one more room, the owners decided to renew they old website.
I helped Our Connection Network completely redesign their service for collecting and tracking donations, used by 1000s of a user to raise money.
As a student of HCI course by Stanford, I walked through the whole process of creating a product. Along with theoretical explanations, there was a practical assignment for each step building an excellent learning curve of what HCI actually is.
Shai Rafaeli, a talented brides designer with her Concept Brides Collection. I had the opportunity to create an emotional flow through her work and graphical identity.
Eran Kurz, advertiser and television presenter, conference and events facilitator, a lecturer in communications. We needed to build him a new identity and to show his spread of activities.
Up The Ladder started as a performance created by Danny Weisfeld. He wanted to create a simple website as a visit card to make more shows and grow his business.
It takes many years of a hard work to be a good designer. But there is a transcendent effort to become a highly recruited designer.
The understanding of User-Centered Design and UX design principles taught along the way. Interference between disciplines, a creativity crossed with common sense, an attractive visual decision along with a great user experience become a top-notch product.
In order to get that stage, I chose these three items to become my professional rules:
Perfecting it to the point where esthetics is on a top-notch level.
Good, logical and rational assumptions to the decisions that you're making on each piece of work you do, in addition with common user-friendly web standards.
Imagining possibilities and making them real.
I work with tech start-ups, entrepreneurs & education institutes, who trust me to deliver their business-critical branding, website design, or Video Product, helping streamline their communications and increase ROI.